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Dr. Sanem Sergici is a principal in The Brattle Group’s Boston, MA office with expertise in electricity markets and applied econometrics.

At Brattle, the focus of Dr. Sergici’s work has been on assisting electric utilities, regulators, market operators, and technology firms in their strategic questions related to energy efficiency, demand response, distributed generation, and understanding behavior of electricity prosumers. Dr. Sergici has been at the forefront of the design and analysis of dynamic pricing, enabling technology, and behavior-based energy efficiency programs in the North America.

Dr. Sergici has completed numerous resource planning projects that involved development of scenarios and strategies for electric systems to meet long-range electric demand while considering the growth of renewable energy, energy efficiency, and other demand-side resources. She also has significant expertise in development of load forecasting models; ratemaking for electric utilities; and energy litigation. Most recently, in the context of the New York Reforming the Energy Vision (NYREV) Initiative, Dr. Sergici has been studying the incentives required for and the impacts of incorporating large quantities of Distributed Energy Resources (DERs) including energy efficiency, demand response, solar PVs, and energy storage in New York.

Dr. Sergici is a frequent presenter on the economic analysis of DERs and regularly publishes in academic and industry journals. She received her Ph.D. in Applied Economics from Northeastern University in the fields of applied econometrics and industrial organization.

Representative Engagements
Measurement and verification guidelines for energy efficiency program vendor
Prepared a measurement and verification guideline document for an energy efficiency program vendor who is active in the energy efficiency and behavior based program space. The guideline document included a detailed section on sampling selection for statistically valid and detectable program impact results.
Designed and evaluated Smart Energy Pricing program for Baltimore Gas and Electric Company
Designed and evaluated the Smart Energy Pricing (SEP) pilot program for three consecutive years. The pilot was designed to quantify the impacts of critical peak pricing (CPP) and peak time rebates (PTR) on residential customer consumption patterns. Conducted an econometric analysis to estimate demand systems and predict substitution and daily price elasticities for participating customers. Using the parameters of the demand equations, quantified demand, energy, and bill impacts associated with the programs. Impacts of the socio-demographic characteristics of the participants as well as their ownership of enabling technologies were separately identified on the demand response of the program participants.
Annual Integrated Resource Plan for Connecticut Department of Energy and Environmental Protection (DEEP)
Co-authored the State’s Annual Integrated Resource Plan (IRP). This effort involved development of scenarios and strategies for an electric system to meet long-range electric demand while considering the growth of renewable energy, energy efficiency, other demand-side resources. Led the development of demand side management and emerging technology resource strategies and analyses involving these resources.
Litigation support and testimony in electric and natural gas price manipulation case
For the California Parties, provided witness with litigation support and testimony regarding manipulation of electric power and natural gas prices in the western U.S. during 2000-01. The proceeding before the FERC involved Enron, Dynegy, Mirant, Reliant, Williams, Powerex, and many other suppliers in the U.S. and Canada.
Reviewed load forecasting models for electric utility
For an electric utility in the Southeast, reviewed load forecasting models for residential and commercial customer classes. Assessed the accuracy and validity of the models by reviewing the historic and forecast period inputs to the model; model specification; in-sample and out-of-sample accuracy statistics; and incorporation of DSM impacts to the model, among many others. Also conducted an analysis using the U.S. Energy Information Administration’s Annual Energy Outlook (AEO) data to determine the forecast errors during pre and post-recession periods.
Publications
Presentation
Return of Pay-for-Performance Stronger with M&V 2.0
Prepared for BECC Conference, Innovations in Models, Metrics, and Customer Choice
Presentation
Rate Design in a High DER Environment
September 20, 2018
Presented at MEDSIS Rate Design Workshop
Presentation
Retail Choice: Ripe for Reform?
July 23, 2018
Published by The Brattle Group, Inc.

The study reviews the current state of markets for Retail Electric Choice in the United States.

Presentation
Demand Response for Natural Gas Distribution
June 29, 2018
Presented at the Center for Research in Regulated Industries (CRRI) 31st Annual Western Conference
Presentation
Status of Restructuring: Wholesale and Retail Markets
June 27, 2018
Presented at the National Conference of State Legislatures Workshop, "Electricity Markets and State Challenges"
Presentation
Demand Response for Natural Gas Distribution: Opportunities and Challenges
June 2018
Published by The Brattle Group, Inc.

The study evaluates both the potential benefits of and challenges hindering natural gas demand response (DR).

Article
Arcturus 2.0: A Meta-analysis of Time-varying Rates for Electricity
December 2017
Ahmad Faruqui, Sanem Sergici, and Cody Warner
Published in Volume 30, Issue 10 of The Electricity Journal
Presentation
Dynamic Pricing Works in a Hot and Humid Climate: Evidence from Florida
November 02, 2017
Presented at the International Energy Policy & Programme Evaluation Conference
Report
Pepco Maryland In-Home Display Pilot Analysis
June 2017
Prepared for Pepco
Article
Do Manufacturing Firms Relocate in Response to Rising Electric Rates?
June 2017
Published in Energy Regulation Quarterly, Volume 5, Issue 2
This article investigates whether U.S. industrial manufacturing customers faced with rising electric rates relocate to lower-cost regions.
Article
Dynamic Pricing Works in a Hot, Humid Climate
May 2017
This article was published in Public Utilities Fortnightly, May 2017. Copyright PUR Inc. (www.fortnightly.com). Used by permission of the publisher.
Report
The Impact of AMI-enabled Conservation Voltage Reduction on Energy Consumption and Peak Demand
March 2017
Published in The Electricity Journal, Volume 30, Issue 2
Conservation voltage reduction (CVR) has been around for a long time but most utilities have been reluctant to deploy it out of a concern that customers might be negatively affected. With advanced metering infrastructure, AMI, that concern might go away or so goes the theory. To test that idea, PHI in Maryland carried out AMI-enabled CVR. Brattle analyzed the data on their behalf and found that CVR, regulated with AMI, can reduce energy consumption and peak demand without affecting customer comfort. Customers get lower bills without having to take any actions to modify their lifestyle. It is a win-win.
Report
Assessment of Load Factor as a System Efficiency Earning Adjustment Mechanism
February 10, 2017
William P. Zarakas, Sanem Sergici, Kevin Arritt, and David Kwok
Prepared for The Joint Utilities of New York
Article
The Impact of Time-of-Use Rates in Ontario
February 08, 2017
Neil Lessem, Ahmad Faruqui, Sanem Sergici, and Dean Mountain
This article was published in Public Utilities Fortnightly, February 2017. Copyright PUR Inc. (www.fortnightly.com). Used by permission of the publisher.
Presentation
Understanding Residential Customer Response to Demand Charges: Present and Future
October 20, 2016
Presented at EUCI’s Residential Demand Charges Conference
Presentation
Retail Costing and Pricing for Electricity
August 11, 2016
Presented at IPU's 58th Annual Regulatory Studies Program: The Fundamentals Course
Presentation
Dynamic Pricing & Demand Response
August 11, 2016
Presented at IPU's 58th Annual Regulatory Studies Program: The Fundamentals Course
Report
OEB Pilot Plan Technical Manual
July 16, 2016
Prepared for the Ontario Energy Board
Report
Analysis of Ontario's Full Scale Roll-out of TOU Rates - Final Study
May 12, 2016
Ahmad Faruqui, Neil Lessem, Sanem Sergici, Dean Mountain , Frank Denton , Byron Spencer , and Chris King
Prepared for the Independent Electric System Operator
Presentation
Conservation Voltage Reduction Econometric Impact Analysis
May 11, 2016
Presented at the Association of Energy Services Professionals (AESP) Spring Conference
Report
Comparative Generation Costs of Utility-Scale and Residential-Scale PV in Xcel Energy Colorado’s Service Area
July 2015
Prepared for First Solar
Report
Year Two Analysis of Ontario’s Full Scale Roll-out of TOU Rates
December 16, 2014
Ahmad Faruqui, Neil Lessem, Sanem Sergici, Dean Mountain, Frank Denton, Byron Spencer, and Chris King
Prepared for the Ontario Power Authority (OPA)
Report
Quantifying the Amount and Economic Impacts of Missing Energy Efficiency in PJM’s Load Forecast
September 2014
Prepared for The Sustainable FERC Project
Article
Utility Investments in Resiliency: Balancing Benefits with Cost in an Uncertain Environment
June 2014
William P. Zarakas, Sanem Sergici, Heidi Bishop, Jake Zahniser-Word, and Peter S. Fox-Penner
Published in The Electricity Journal, Volume 27, Issue 5
Report
Impact Evaluation of Ontario’s Time-of-Use Rates: First Year Analysis
November 26, 2013
Ahmad Faruqui, Sanem Sergici, Neil Lessem, Dean Mountain, Frank Denton, Byron Spencer, and Chris King
Prepared for the Ontario Power Authority
Article
Low Tech Resilience
September 2013
Published in Fortnightly Magazine
Article
Arcturus: International Evidence on Dynamic Pricing
September 2013
Published in The Electricity Journal
Article
Low Voltage Resiliency Insurance:  Ensuring Critical Service Continuity During Major Power Outages
September 2013
Published in Public Utilities Fortnightly
Report
Arcturus: International Evidence on Dynamic Pricing
July 01, 2013
Published by SSRN Working Paper Series
Article
Dynamic pricing of electricity for residential customers: the evidence from Michigan
February 2013
Sanem Sergici, Ahmad Faruqui, and Lamine Akaba
Published in Energy Efficiency
Presentation
Consistency of Results in Dynamic Pricing Experiments – Toward a Meta Analysis
January 29, 2013
Ahmad Faruqui, Sanem Sergici, and Eric Shultz
Presented at the DistribuTECH Conference, San Diego, CA
Article
Dynamic Pricing of Electricity in the Mid-Atlantic Region: Econometric Results from the Baltimore Gas and Electric Company Experiment
August 2011
Published in Journal of Regulatory Economics
Presentation
Dynamic Pricing: Past, Present, and Future
June 14, 2011
Presented at the Canadian Association of Members of Public Utility Tribunals, Queen’s University, Kingston, Ontario
Report
Measurement and Verification Principles for Behavior-Based Efficiency Programs
May 2011
Prepared for OPOWER
Article
Household Response to Dynamic Pricing of Electricity – A Survey of 15 Experiments
October 2010
Published in Journal of Regulatory Economics
Article
Divestiture policy and operating efficiency in U.S. electric power distribution
June 2010
John E. Kwoka, Jr., Michael Pollitt, and Sanem Sergici
Published in Journal of Regulatory Economics
Report
The Impact of Dynamic Pricing on Low Income Customers
June 2010
Ahmad Faruqui, Sanem Sergici, and Jennifer Palmer
Published by The Edison Foundation
Article
The impact of informational feedback on energy consumption - A survey of the experimental evidence
2010
Ahmad Faruqui, Sanem Sergici, and Ahmed Sharif
Published in Energy
Article
Rethinking Prices
January 2010
Published in Public Utilities Fortnightly
Article
The Untold Story: A Survey of C&I Dynamic Pricing Pilot Studies
2010
Sanem Sergici, Ahmad Faruqui, and Jennifer Palmer
Published in Metering International
Presentation
Impact Evaluation of NU's Plan-It Wise Energy Program
November 02, 2009
Published by The Brattle Group, Inc.
Article
Piloting the Smart Grid
August 2009
Published in The Electricity Journal
Report
Moving Toward Utility-Scale Deployment of Dynamic Pricing in Mass Markets
June 2009
Ahmad Faruqui, Sanem Sergici, and Lisa V. Wood
Published by The Edison Foundation
Presentation
Experimental Design Considerations in Evaluating the Smart Grid
December 15, 2008
Presented at the Smart Grid Information Session
Article
Three Essays on U.S. Electricity Restructuring
August 2008
Unpublished Ph.D. Thesis, Northeastern University
News & Events
October 09, 2018
Sanem Sergici to Present at BECC Conference

Brattle Principal Sanem Sergici will speak at the Behavior, Energy & Climate Change (BECC) Conference, to be held October 7-10 in Washington, DC.

July 23, 2018
Study by Brattle Economists Outlines Recommendations for Improving Retail Electric Choice

Brattle economists have released a study that reviews the current state of markets for Retail Electric Choice in the United States, noting that it is under criticism in some regions while up for reconsideration in others that had previously put it aside.

July 07, 2018
Sanem Sergici to Present at Smart Electric Power Alliance Grid Evolution Summit

Brattle Principal Sanem Sergici will speak at the Smart Electric Power Alliance (SEPA) Grid Evolution Summit, to be held July 9-12, 2018, in Washington, D.C.

June 27, 2018
Sanem Sergici to Speak at Electricity Markets and State Challenges Workshop

Brattle Principal Sanem Sergici will speak at the Electricity Markets and State Challenges Workshop, to be held June 27-28, 2018 in Indianapolis, IN.

June 06, 2018
Brattle Analysis: Natural Gas Demand Response Could Alleviate Peak Supply Constraints

A study released today by Brattle economists evaluates both the potential benefits of and challenges hindering natural gas demand response (DR).

November 13, 2017
Sanem Sergici to Present on Retail Pricing Reform at PLMA Conference

Brattle Principal Sanem Sergici will present during the 36th Peak Load Management Alliance (PLMA) Conference, taking place November 13-15, 2017 in Cambridge, MA.

June 20, 2017
Brattle Economists Contribute Two Articles to Energy Regulation Quarterly

Brattle economists have contributed two articles to the current issue of Energy Regulation Quarterly, a journal that provides a forum for debate and discussion on issues surrounding the regulated energy industries in Canada.

February 08, 2017
Brattle Economists Discuss Impact of Default Residential Time-of-Use Rates in Ontario in Public Utilities Fortnightly Article

Brattle economists examine the first system wide rollout of TOU in Ontario, Canada and find that customers do shift load from more expensive peak period, to the cheaper off-peak period.

October 17, 2016
Bruce Tsuchida and Sanem Sergici to Present at CREF Utility Workshop

Brattle Principal Brice Tsuchida and Senior Associate Sanem Sergici will present at the Caribbean Renewable Energy Forum’s (CREF) Utility Workshop, taking place October 17-19, 2016 in Miami, FL.

September 21, 2016
Sanem Sergici to Present at Smart Grid Consumer Collaborative Members Meeting & Interactive Workshop

Brattle Principal Sanem Sergici will participate in the Smart Grid Consumer Collaborative’s (SGCC) 2016 Members Meeting & Interactive Workshop, taking place September 21-22, 2016 at ComEd’s headquarters in Chicago, IL.

July 25, 2016
Brattle Announces Promotions of Sanem Sergici and Pallavi Seth to Principal

The Brattle Group is pleased to announce the promotions of Sanem Sergici and Pallavi Seth to principal.

June 08, 2016
Sanem Sergici to Present on Residential Demand Charges at EUCI Summit

Brattle Senior Associate Sanem Sergici will present at EUCI’s 2nd Annual Residential Demand Charges for Utilities Summit, taking place June 7-8, 2016 in Phoenix, AZ.

May 12, 2016
Final Analysis of Time-of-Use Rates in Ontario by Brattle Economists Reveals Pattern of Load Shifting Behavior but Little Impact on Energy Conservation

Consultants at The Brattle Group have prepared a study for the Independent Electricity System Operator (IESO) that provides an impact evaluation of Ontario’s province-wide roll-out of Time-of-Use (TOU) rates for its residential and general service customers.

May 11, 2016
Sanem Sergici to Present at Association of Energy Services Professionals Spring Conference

Brattle Senior Associate Sanem Sergici will present at the upcoming Association of Energy Services Professionals’ (AESP) Spring Conference, taking place May 10-12, 2016 in Philadelphia, PA.

March 17, 2016
Sanem Sergici Quoted in Bloomberg Article on Impact of Solar Growth on Electric Power Generators

Brattle Senior Associate Sanem Sergici has been featured in a March 15, 2016 Bloomberg article that examines the rise of the solar industry in the U.S. and its impact on electric power generators.

December 14, 2015
Sanem Sergici to Present on Electricity Congestion Costs at NGA’s Maryland Retreat

Brattle senior associate Sanem Sergici will present at the National Governors Association’s (NGA) Maryland Retreat on Reducing Congestion Costs & Reviewing Renewable Portfolio Standards, taking place December 14, 2015 in Annapolis, MD.

October 19, 2015
Bruce Tsuchida and Sanem Sergici to Present at Caribbean Renewable Energy Forum

Brattle principal Bruce Tsuchida and senior associate Sanem Sergici will present at the Caribbean Renewable Energy Forum (CREF), taking place October 19-21, 2015 in Miami, FL.

October 14, 2015
Sanem Sergici Presents on Demand Response at E Source Forum 2015

Brattle senior associate Sanem Sergici recently presented at the E Source Forum 2015, which took place October 13-16, 2015 in Denver, CO.

July 13, 2015
Study by Brattle Economists Quantifies the Benefits of Utility-Scale Solar PV

A study released by economists at The Brattle Group finds that utility-scale solar photovoltaic (PV) systems in the U.S. are significantly more cost effective than residential-scale (rooftop) PV systems as a vehicle for achieving the economic and policy benefits of PV solar.

March 31, 2015
Ahmad Faruqui Named Keynote Speaker for New York University School of Law’s Forum on the Reforming Energy Vision Initiative

Ahmad Faruqui will deliver the keynote address at the upcoming forum, “On the REV Agenda: The Role of Time-Variant Pricing,” a program co-hosted by the New York Department of Public Service, the Environmental Defense Fund, and the Institute for Policy Integrity at the New York University School of Law.

January 08, 2015
Brattle Report Finds Time-of-Use Rates in Ontario Show Pattern of Load Shifting Behavior but Little Impact on Energy Conservation

Brattle consultants have co-authored a study for the Independent Electricity System Operator that provides an impact evaluation of Ontario’s province-wide roll-out of Time-of-Use (TOU) rates for its residential and general service customers.

August 06, 2014
Sanem Sergici to Speak at National Governor’s Association Retreat on Reducing Energy Waste in Michigan

Senior associate Sanem Sergici will present at the National Governor’s Association’s (NGA) “Michigan Retreat on Peak Shaving to Reduce Wasted Energy,” on August 6 in Lansing, MI.

June 30, 2014
Senior Associate Sanem Sergici to Present at EDF Demand Response Workshop in France

Senior associate Sanem Sergici has been invited to present at an upcoming demand response workshop, “Evaluation of Demand Response Mechanisms,” hosted by the French electric utility EDF.